Pass the Sour Cream

Usually, you have a choice. It's your choice.

Bringing Your Target Audience to Life Will Pump Life into Your Brand

Want to be in a constant conversation with the very customer you’re trying to reach?

Mike McGinty writes up an excellent exercise on how to know who your audience really is. Careful, it’s not easy … unless you really do know your audience.

Read the full piece: If You Want to Reach an Audience, Define Who They Are.


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This entry was posted on July 4, 2013 by in Blog.
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